Other emerging content creators, known as nano-influencers, are just as relevant for marketers. singapore. And the remaining quarter of Instagram professional creators are nano-influencers … Next up, we have Candy (@candayye), who is a fashion and lifestyle influencer. Hence, we’ve collated a list of 46 lifestyle bloggers in Singapore who are both authentic and engaging! Social Media Marketing! Source: tenor. List as a Micro or Nano Influencer! Now let us tell you why rockstars.meia is the best influencer marketing platform in Asia. Today, the number of lifestyle bloggers in Singapore have been constantly growing. Her feed – can be … World. The highest level of Instagram fraud in Singapore was among the macro-influencers… You can’t escape it. A search engine to find Micro-Nano influencers in seconds. This applies to Fen Fen’s case. Natasha) include anyone with less than 5K followers online. She has categorized her highlights into categories that will probably be of interest to many other parents. Explore our spam-checked database of influencers using metrics and keywords to find the profiles you need. The three hottest trends in influencer marketing are nano influencers, Instagram entrepreneurs, and curated photo spaces. Her feed – can be described to be every traveller’s dream. However, their value in influencer marketing is extraordinary. Lifestyle. Moving on, we have Tiff Hung (@tifffhung), who is a nano influencer that produces travel content. As mentioned earlier, nano influencers tend to produce niche content. She is a mother to 2 adorable girls. Some YouTube influencers charge based on video views (charging $50–$100 per 1,000 views). TikTok is pretty new to the influencer game, so there’s no real neat and tidy way to determine how much influencers earn. After looking at TikTok influencers who fall into these categories, we’ve included estimates. Want to become a LTL Nano Influencer? Some 56 percent of macro-influencers (100,000 to 1 million followers) cheat on their numbers -- the highest level of Instagram fraud in Singapore. With a following of over 3000, and a strategic posting direction of food photography, Calvin followers are likely to be made of users passionate about food. Secondly, we have Pui Yi (@Ms_Puiyi), who is a lifestyle influencer. Target genuine consumers through our network of nano influencers, micro influencers and macro influencers. Tech. Mega Influencers Celebrity endorsements which ride on the star’s fame have been well-received by the public since its beginning, eventually resulting in the birth of influencer marketing. In fact, the power of influencers when it comes to influencing can be phenomenal. According to research done by local influencer marketing platform Partipost, the average Instagram engagement rate for influencers with more than 30,000 followers has been found to hover around 1 to 2 per cent. Bumble Scoop is not liable for any misconduct displayed or misinformation provided by these influencers. In a survey on digital marketing, 19% of marketers are setting aside $1,000 to … 24/7 monitoring and reporting. However, what sets Fen Fen apart is her passion for clean and healthy food. Now let us tell you why rockstars.meia is the best influencer marketing platform in Asia. Wendy is one of the top Singapore female influencers and her career in this business started way before influencer marketing is a thing. Nano-influencers… Target genuine consumers through our network of nano influencers, micro influencers and macro influencers. Today, the number of lifestyle bloggers in Singapore have been constantly growing. I'm from Singapore, and I've started The Hype Traveler to share my travel experiences with my audiences. Every campaign consists of 50 or more nano-influencers simultaneously representing your brand on social media. The youngest of two children born to an antique dealer and property agent, XiaXue first started blogging in 2013 and graduated from Singapore Polytechnic with a diploma in Mass Media. That’s according to AI tool HypeAuditor, which also recently found that around 27% of Singapore-based influencers … Fen Fen is a food influencer and therefore her feed is filled with many pictures of tantalising food. For instance, there is a section for kid-friendly restaurants, and another for activities to do with your children in Singapore. on request. TikTok. The Hype Traveler . Tiff Hung. Faith keeps a simplistic yet beautifully curated feed. Singapore Influencer Marketing, Why Size Matters. They are typically used by … However, this does not mean they are inferior to other influencers. User-generated content (UGC… Micro And Nano Influencers - Join Our Website Today ». Start Free Trial Nano influencers are generally defined as influencers who have a follower count of between 1,000 to 5,000, and have an average Instagram engagement rate of seven to 10 per cent, compared to an average two per cent engagement rate of an influencer with more than a million followers. Singapore is a small market, so anyone with over 100K followers is considered a macro influencer. A nano … It’s trying to do things differently. Easy social media campaign management through Partipost's Campaign Manager. This is because nano influencers tend to personally know a large proportion of their audience. Karen is no exception – a quick scroll through her Instagram will show you many pictures of her young ones. ... Nano-influencers are a relatively new category of influencer, typically much smaller with less than 10,000 followers. Shermaine is a fun-loving person who takes time off her Auditor role to take IG-worthy photos during the weekends. The list includes nano-, micro- and mid-tier influencers. We welcome distributors & wholesalers to resell Nano Singapore Health & Wellness Products from all over the world. Check out this in-depth guide on finding Instagram influencers to promote your brand. Candy has over 5000 subscribers, which puts her as one of the most followed nano influencers on this list. Singapore's leading influencer marketing platform. It is also worth noting that the average … Compare this to nano-influencers … In a survey on digital marketing, 19% of marketers are setting aside $1,000 to $10,000 per year on influencer marketing in 2020, while 18% of marketers are already spending between $100,000 to $500,000 per year. Top TikTok Influencers in Singapore. ... nano influencer *$250. Home » Nano influencers you should follow | Nano influencers Singapore. Content marketing is a commitment. Influencers come in many shapes and sizes but when strategically combined, a roster of cost-effective nano influencers can outperform their more expensive counterparts. Moving on, we have Tiff Hung (@tifffhung), who is a nano influencer that produces travel content. If you would like your eyes to be treated to a feast, do check out his Instagram account. Singapore Influencer Marketing, Why Size Matters. From pies to doughnuts, you name it and you will have it! Influencers are people who have honed on their content creation skills to build an engaged and listening audience. HypeAuditor said Singapore had some mega-influencers, but they were so few in number — under 1 per cent — that they were excluded from the report. About 10.3% of nano-influencers is expected to turn into micro-influencers in 2021, according to a report by influencer marketing business CastingAsia. Nano influencers Singapore: #6. Read on to find out why influencer marketing is all the rage now and how to hop on board. The average Instagram engagement rate for people with over 100,000 followers is a mere 1.1%. This means that a large proportion of content includes food photography pictures from all over the world. Rockstars.media wants to take influencer marketing beyond lifestyle products, it wants as many content creators, influencers… Who We Are Our Awards Heartfelt Gratitude to Singapore's Top Influencers Our Brand Ambassadors Our Brand Videos Magazines & Blogs Baby Talk 01 July 2020 Brand Story 01 … You can’t escape it. A total of 1,874 were nano-influencers. Firstly, we have Fen Fen (@n3fn3f), who is an influencer specialising in food photography. Influencers are given access to a … We provide the technology, you control the outcome. Copyright © 2016-2019 Kobe Global Technologies Pte Ltd. Nano influencers you should follow | Nano influencers Singapore, 8 Malaysian influencers to follow | Top Malaysian influencers, Top Instagram influencers you should follow | Instagram influencers 2020. 1k - 10k followers. After looking at TikTok influencers who fall into these categories, we’ve included estimates. Nano Influencers in Singapore (1K – 10K Instagram Followers) … The list includes nano-, micro- and mid-tier influencers. There are also related articles which showcase some of the top influencers in each respective category. Access to over 17 markets. When you work with Singapore influencers, you can utilize their expertise in social media marketing, whilst tapping into … Joycelyn, like many other parent influencers, often documents her family life on Social Media. Nano influencers are generally defined as influencers who have a follower count of between 1,000 to 5,000, and have an average Instagram engagement rate of seven to 10 per … Combined with nano-influencers who had between 1,000 to 5,000 followers, the groups accounted for almost 85% of the influencer universe in Singapore. I'm from Singapore, and I've started The Hype Traveler to share my travel experiences with my audiences. Without further ado, here are some must-follow Instagram influencers in Singapore … It may be for this reason that – contentious but factual statement about to be made! The world of influencer marketing! You can probably guess by her Instagram bio that Karen is also a parent influencer. Consumer brands are now turning to lesser-known social media influencers, known as nano-influencers, to help market their products. Try it now — it’s free Book a demo Search with flexibility. Nano-influencers: Nano influencers are growing tremendously over the recent years and being one of the most common tiers of influencers found in Singapore. Therefore, do check out Faith’s account if you are an Aquarius yourself too! Pui is currently … Nano-influencers (1,000 and 5,000) were … Unlike influencers from other tiers, Nanos generally have the highest level of engagement (7% to 10%) … She is a mom to 3 delightful children – a girl and two boys. Well, social media influencers are everywhere now, isn’t it? The best way to describe a nano-influence is as someone who has influence within their specific community. We track 180 TikTok influencers in Singapore like @nickaufmann, @pipuy.com & @lomile_shop_aliexpress with an average of 136,886 followers and 20,315 plays per video. TikTok is pretty new to the influencer game, so there’s no real neat and tidy way to determine how much influencers earn. *The respective pictures in this article do not belong to Kobe Global Technologies*, Sources From partnering with celebrity-level influencers to micro & nano influencers. I will also post food and lifestyle-related Singapore, 570250, Singapore… elite speakers & influencers for the digital age. 100k - 1 million followers . Nano-influencers are a relatively new breed of influencer. Data-Driven Dashboard. All rights reserved. We have talked about micro-influencers – but there is still a group that we have not touched on – nano influencers. Yet these hyper-influencers tell only half the story. You can expect an increase in traffic, awareness, engagements, and perceived value. Apart from the close connections they have with their followers, many of them also produce top-notch content. They also tend to post niche content and are therefore known as experts in their respective fields. macro influencer *1k. With the Government championing for Singapore to become a Smart Nation by 2024, brands and consumers alike are going digital. Word-of-mouth is king Nano-influencers are generally defined as influencers who have a follower count between 1,000 to 5,000, and are not to be confused with micro-influencers … They tend to have a smaller number of followers in comparison to micro-influencers, less than 1,000 followers. We find influencers with the most targeted and engaged audiences and have them work together to achieve higher ROI than they would on … The avarage engagement of top Instagram nano influencers in Singapore combined is between {rate_min}% to {rate_max}%. Some YouTube influencers charge based on video views (charging $50–$100 per 1,000 views). About 27% of influencers in Singapore buy followers and this fraud growth method is the most popular (33%) among micro-influencers with 5,000 to 20,000 followers. Well, social media influencers are everywhere now, isn’t it? However, Karen also uses her influence on Social Media to share other content. Her recent work also includes a collaboration with apparel store, Pomelo, where she promoted for them on their 12:12 sale last December. Hence, we’ve collated a list of 46 lifestyle bloggers in Singapore who are both authentic and engaging! With a … mega influencers. AnyTag allows you to cut down on time spent for influencer marketing. We are offering mandarin learners the opportunity to have free online Chinese classes through our Nano Influencer Program.. What is a Nano Influencer? For more information about Isabella Aesthetics & to make a booking, click here. 2. Loo Le En (@goofy_feline) Loo Le En is a manga and anime enthusiast with more than 11 … Singapore is a small market, so anyone with over 100K followers is considered a macro influencer. If you do check out her Instagram, you will be greeted with many pictures of fun family time. From fancy desserts like crepes and cakes to savoury foods, Travis’s Instagram is filled with all sorts of food. For those of you interested in astrology, Faith’s account might be a good one to check out. Search for. mediakix, what-are-nano-influencers/. 10k - 100k followers. With over 3000 followers, Karen has made quite the name for herself as a parent influencer online. Therefore, if you are looking for travel inspiration, or would just like to look at sights from all over the globe, do check out Tiff’s Instagram. The quality of engagement big influencers offer is also questionable. From pictures of beaches in Bali to beautiful architecture in Morocco, Tiff is always documenting her latest travels on Social Media. This glamorous job has made it difficult to sieve out transparent and authentic content and reviews. On the chart below you can see that nano-influencers have the highest ER (5.8%) and then ER is inverse to followers number. Influencers are people who have honed on their content creation skills to build an engaged and listening audience. Access to extensive influencer database. Nano-influencers: The utilization of Nano-influencers in a marketer’s influencer marketing mix has grown in popularity over recent years, and is one of the most common tiers of influencers … Discover amazing new Bloggers and awesome new Content. – about 17% of influencers in Singapore pay for artificial follows and comments. About 10.3% of nano-influencers is expected to turn into micro-influencers in 2021, according to a report by influencer marketing business CastingAsia. It is a Self Service Platform where Micro Influencers and Brands connect. Lastly, we have Chantelle Quek (@trancehippie), who is another travel influencer. At the start, we paid a local agency $7,000 for 4 of their “influencers” (3 with over 100K followers, 1 with 7K+ followers) to create one blogpost and/or one Instagram post for us. Micro And Nano Influencers in Singapore Singapore's Top Rated Micro And Nano Influencers. When it came to influencers, nearly 60% were micro-influencers or mid-tier influencers – those with a follower base of between 5,000 and 20,000. What are the other main topics of nano influencers on Instagram in Singapore? At the start, we paid a local agency $7,000 for 4 of their “influencers” (3 with over … Nano: 10,000 followers or less Influencers with larger followings tend to have weaker relationships with their followers, cost more money to partner with, … Therefore, do check out her account for both travel and fitness inspiration. Even his quirky bio that states “Mostly food, sometimes humans” clearly depicts his dedication to using his account for the sharing of food photography. Nano Singapore is founded in Singapore and has gained a worldwide reputation for highly effective and affordable beauty, nutritional & health supplements. Find The Hype Traveler reviews and more. Jurong – 63 Jurong West Central 3, Jurong Point #B1-43, Singapore (Opposite DBS Bank) Ask Me Now: +65 82989291. When you work with Singapore influencers… Parent influencers dedicate a huge part of their Social Media accounts to pictures of their children. The world of influencer marketing! To add on, Travis also often travels. HypeAuditor said Singapore had some mega-influencers, but they were so few in number — under 1 per cent — that they were excluded from the report. His recent travels include Vietnam, Australia, America and more. Save my name, email, and website in this browser for the next time I comment. I will also post food and lifestyle-related, Showing 1 - 1 of With a following of over 3000, and a strategic posting direction of food photography, Calvin followers are likely to be made of users passionate about food. Therefore, it can be said that nano influencers appeal to specific groups of people and are deemed as highly credible by their audience. Nano-influencers: The utilization of Nano-influencers in a marketer’s influencer marketing mix has grown in popularity over recent years, and is one of the most common tiers of influencers found in Singapore. You can expect an increase in traffic, awareness, engagements, and perceived value. Singapore's leading influencer marketing platform. 17 Nov 2018 06:30AM (Updated: 19 … Ms_Puiyi. Nano-influencers: Nano influencers are growing tremendously over the recent years and being one of the most common tiers of influencers found in Singapore. In local context, influencers that can be grouped under ‘Nano influencers Singapore’ include Calvin Teng, with a feed that is largely focused on food photography. Nano Influencers in Singapore (1K – 10K Instagram Followers) 1. Fourthly, we have Karen (@mumscalling). As long as your 'who', 'what', and 'how' are clear. In Conclusion, nano influencers might not have the largest numbers in terms of the following. If you are interested in learning more about influencer marketing, do click here. In local context, influencers that can be grouped under ‘Nano influencers Singapore’ include Calvin Teng, with a feed that is largely focused on food photography. TikTok. From Universal Studios to the beach, this family is sure having fun together! singapore's leading keynote speaker & influencer management agency. Be it her inspirational quotes, or the pictures of her OOTD, Faith has managed to put together a feed that is certainly instaworthy. We might not be able to be constantly travelling, but thanks to travel influencers like Tiff we are able to get a glimpse of what the world has to offer. Called "nano" influencers, this category of creators generally have fewer than 5,000 subscribers on YouTube and between 2,500 and 10,000 followers on Instagram. In the local context, influencers that can be grouped under ‘Nano influencers Singapore’ include Calvin Teng, with a feed that is largely focused on food photography. Brandface is a Thai-based crowd-influencer marketing platform with a focus on peer-to-peer marketing in the 18-26 age group. Easy social media … From time to time she also posts content related to her star sign, Aquarius. To add on, apart from travelling, Chantelle also leads an active lifestyle. ... Nano-influencers are a relatively new category of influencer, typically much smaller with less than 10,000 followers. Nano influencers (e.g. Viral-IT is Singapore's (and we also think the world's) first online marketplace that brings Singapore nano-influencers and advertisers together. micro influencers *$500. Influencers: Roanna T – @paradeoflove Some 56 percent of macro-influencers (100,000 to 1 million followers) cheat on their numbers -- the highest level of Instagram fraud in Singapore. From sweet bakes to healthy sandwiches, Fen Fen clearly provides a range or #foodporn content for her followers on Instagram. The weekends 44 % of marketers are setting aside $ 1,000 to 5,000 followers many. Influence on social nano influencers singapore more information about Isabella Aesthetics & to make a booking, click.... Mandarin learners the opportunity to have even smaller followings as compared to micro-influencers, less than 10,000.! €“ can be said that nano influencers, often documents her family life on social media, she engages! 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